Could LeBron and RGIII Help Sell The Affordable Care Act?

Massachusetts got young men to sign up for health insurance by enlisting the Boston Red Sox. Now HHS is angling to repeat that success by getting NFL and NBA stars to help promote federal health insurance exchanges. And if that doesn't work, they might recruit Mom.

Source: http://www.npr.org/blogs/health/2013/06/24/195240626/could-lebron-and-rgiii-help-sell-the-affordable-care-act?ft=1&f=1055

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