For TV Networks, Stiff Competition To Be 'Top Of The Morning'

Shows like Good Morning America and the Today show can have a big impact on a broadcast network's image and bottom line. NPR's David Greene speaks with media reporter Brian Stelter about Top of the Morning, his new book about the high-stakes world of morning TV.

Source: http://www.npr.org/2013/04/23/178414038/for-tv-networks-stiff-competition-to-be-top-of-the-morning?ft=1&f=1020

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