The Trick To Selling Fancy Wine From New Jersey: Don't Say It's From New Jersey

Instead, say it's from the "Outer Coastal Plain." (It's part of a plan to kick the state's reputation for making cheap wine.)

Source: http://www.npr.org/blogs/money/2013/03/29/175603136/the-trick-to-selling-fancy-wine-from-new-jersey-dont-say-its-from-new-jersey?ft=1&f=100

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