Some of the worst-paid farmers in Ethiopia were able to get their bean to the specialty coffee ball and sell to top U.S. roasters like Stumptown. But it only happened after the growers got organized and attracted the attention of coffee prospectors from the U.S.
Source: http://www.npr.org/blogs/thesalt/2013/07/22/202969075/ETHIOPIAN-COFFEE-CINDERALLA-STORY?ft=1&f=1004
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